November 16, 2007
Google Browser Sync Will Make Web Analytics Easier. Eventually.
Holy crap. Google may have solved the “unique visitor problem” with a Firefox extension that synchronizes your cookies across different machines. This is wild.
When we look at “Unique Visitor” in any modern cookie-based analytics package those of us who use multiple computers – a fair number – look like completely different visitors to most websites. Well, until we login with a user/password. However, the Google Browser Sync extension will solve that. Since all your cookies are tied together, you look like the same user. Sure, it doesn’t really do much for you as a user aside from letting sites remember you… but that is something, right?
On behalf of all the web analytics professionals out there, please add this today. And if you aren’t using Firefox, you are missing out! [via Clickz]